Tuesday, July 28, 2009

Timely Article from Fast Company

My favorite industry news source: Fast Company. What is Twitter? Apparently No One Knows

A timely article about Twitter--I'm writing a whitepaper for our team's social marketing ventures and Twitter is on the list...I've been struggling with including it in our portfolio because I'm not sure it's safe to add yet another channel to the list of ways for people to connect with us...will it cannibalize our Facebook account and the social networking site we're launching today? Will it be a total flop? Hmm...

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